**Job Summary**
We are seeking a dynamic and results-driven **Marketing Executive** to support our marketing strategies, campaigns, and brand-building efforts. The ideal candidate is creative, analytical, and capable of managing multiple projects to drive business growth and customer engagement.
**Key Responsibilities**
* Develop and execute marketing campaigns across digital and offline channels.
* Manage social media platforms, create content, and monitor engagement analytics.
* Conduct market research to identify trends, customer needs, and competitor activities.
* Coordinate with sales teams to align marketing strategies with business goals.
* Create marketing materials such as brochures, presentations, ads, and email content.
* Track and report on the performance of marketing campaigns (ROI, KPIs).
* Assist in organizing promotional events, product launches, and brand activities.
* Maintain and update the company website and digital content.
* Build relationships with vendors, agencies, and media partners.
* Support budgeting and planning for marketing initiatives.
**Skills & Qualifications**
* Bachelor s degree in Marketing, Business, Communications, or a related field.
* Proven experience in marketing or a similar role.
* Strong understanding of digital marketing tools and platforms (SEO, SEM, social media).
* Excellent communication, writing, and presentation skills.
* Ability to analyze data and generate insights.
* Creative mindset with strong attention to detail.
* Proficiency in MS Office and marketing software (e.g., Canva, HubSpot, Google Analytics).
* Ability to work independently and as part of a team.
**Preferred Skills (Optional)**
* Experience in graphic design or video editing.
* Knowledge of CRM tools.