Job Summary

The Marketing Executive will be responsible for promoting the company s manufactured products, developing market opportunities, supporting sales activities, and strengthening the brand presence in domestic and/or international markets. The role involves market research, customer coordination, promotional activities, and collaboration with production and sales teams.

Key Responsibilities

Marketing & Promotion

• Develop and implement marketing strategies for manufactured products

• Promote products to distributors, dealers, and industrial customers

• Assist in planning and executing marketing campaigns, exhibitions, and trade fairs

• Prepare marketing materials such as brochures, presentations, product catalogs, and datasheets

Market Research & Analysis

• Conduct market research to identify new customers, industries, and regions

• Analyze competitor products, pricing, and market trends

• Collect customer feedback and share insights with management and production teams

Sales Support

• Support the sales team with leads, proposals, and follow-ups

• Coordinate with customers regarding product specifications, samples, and pricing

• Assist in preparing quotations and marketing reports

Customer & Channel Management

• Build and maintain strong relationships with customers, dealers, and distributors

• Handle customer inquiries and coordinate with internal departments for timely responses

• Support after-sales marketing activities and customer satisfaction initiatives

Coordination & Reporting

• Coordinate with production, quality, and logistics teams to align marketing commitments

• Prepare regular reports on marketing activities, leads, and performance

• Maintain marketing databases and CRM records

Qualifications & Skills

Education

• Bachelor s degree in Marketing, Business Administration, or a related field

• Technical or engineering background is an advantage (for industrial manufacturing)

Experience

• 1 5 years of experience in marketing, preferably in a manufacturing or industrial environment

• Freshers with strong communication and marketing skills may also apply (if applicable)

Skills

• Strong communication and negotiation skills

• Knowledge of B2B marketing and industrial products

• Basic understanding of manufacturing processes and technical products

• Proficiency in MS Office (Word, Excel, PowerPoint)

• Ability to travel for client visits and trade events