Job Summary

The Digital Executive is responsible for executing and supporting the organization s digital marketing initiatives across online platforms. This role focuses on content management, digital campaigns, analytics, and day-to-day digital operations to increase brand awareness, engagement, and conversions.

Key Responsibilities

• Manage and update company websites, landing pages, and digital assets

• Execute digital marketing campaigns across channels (social media, email, search, display)

• Create, schedule, and publish content for social media platforms

• Monitor and analyze campaign performance using analytics tools

• Assist in SEO and SEM activities, including keyword research and optimization

• Coordinate with designers, developers, and content creators

• Manage email marketing campaigns and marketing automation tools

• Track digital trends and recommend improvements

• Maintain brand consistency across all digital platforms

• Prepare performance reports and insights for management

Required Skills & Qualifications

• Bachelor s degree in Marketing, Digital Media, Communications, or related field

• 1 3 years of experience in digital marketing or a related role

• Strong understanding of digital marketing channels and tools

• Experience with Google Analytics, social media platforms, and CMS tools

• Basic knowledge of SEO, PPC, and email marketing

• Good written and verbal communication skills

• Strong organizational and time-management abilities